EXPERIENCE DESIGN FOR KIDS

[OBJECTIVE]

Remedy a social problem by developing a brand that addresses the issues through conceptual design solutions.

[APPROACH]

Children today rely on technological devices to play. Playwise encourages children and their families to consider more traditional and healthy ways of playing. With a bright color palette and bold imagery to capture a child's attention, I set out to promote healthy and fun activities that benefit a child's development.  

[TYPE FACE]

Avenir

Between 1